Reality Television: Good or Bad Essay

Most teens perceive reality television programs in different views and for different reason. Teens even have different reactions to viewing these reality television programs whether it is a negative reaction or positive reaction. Parents never consciously think of how the impact on these programs or what their teen is really watching until they become involved. Some parents view these programs and think they are too influential and ban the programs from the home (the strict parent). Other parents indulge with their teen’s life and want to know what they are watching to relate and provide guidance to them. Is it possible to be either parent or both? It is easy to point the finger and believe that someone is taking your teen away with false envisions. While reality television can provide false envisions, parents should be involved in watching reality television programs with their teens because it provides them entertainment, teens will subconsciously hear their parents guidance while watching these programs, and it allows them to make a sound judgment on their own character. Why do teens really watch reality television programs? Popular reality television programs such as Bad Girls Club, American Idol, Love Games, America’s Top Model, and the list could go on, have one thing in common they provide entertainment for teens and pre-teens. These reality programs provide an entertaining way for these teens to share their views in school, and it is part of their social lives at some degree. The teens are able to connect with their friends and discuss these programs either to laugh at their ridiculous morals on the show, their likes and dislikes, or even whom they feel they relate more to. It is a form of connectedness to these teens. Connectedness is defined as the â€Å"level of intensity of the relationship(s) that a viewer develops with the characters and contextual settings of a program in the para-social television environment;† the higher the connectedness, the more involved the viewer is with the program and characters (Russell et al., 2004). (â€Å"The Appeal of Reality Television For Teen a nd Pre-Teen Audiences,† 2011) Teens find themselves relating and having a social-life in school, on social websites such as Facebook and Twitter, and they are able to communicate via text or phone conversations. Of course the parents are not happy with some of the programs but it is nice to know what our teens are watching so that we can be in tune with how are teens are developing. With the continued popularity of reality television among young viewers, it is vital to identify pre-teen and teen audiences who not only watch a reality program but have a high level of connectedness to it. Connectedness extends beyond just viewing the program and involves further engagement—posting on social networking sites, for instance, or buying products placed on the show. (â€Å"The Appeal of Reality Television For Teen and Pre-Teen Audiences,† 2011) The punch-lines of these reality television programs provide an addicting and exciting rush full of tense drama and romance that teens thrive for. As parents, we watch these programs to see how the teen is relating to these programs, possibly to see if there is potential belief in what they see. Just like typical movies there is slight distortion to what is real. Even with reality television programs there is distortion to the time things that could take months or years to accomplish happens in about a week on these reality television programs. Reality television programs are set up to gear to the audience and if it means giving the audience what they want than they go to any means necessary to keep their ratings up. Two key factors keep our interest and entertain us. One factor, we watch the tense drama or suspense week after week to gain entertainment. Watching reality TV is like watching a traffic accident. The ordinary reality show is just glass shattered on the highway, fire trucks, stretchers, the Jaws of Life. Occasionally a show is so unbelievable it is like watching a car filled with children from the inner city going to a Fresh Air Fund camp slam a minivan full of widows and orphans on their way to play the slots in Atlantic City (Kitman, 2008). The other factor is humiliation, which is a key to reality television programming. People who are in these programs are real people who are trying to get their fame, even if it is for a season or day. They could care as much of the humiliating experience they are on national television (Kidman, 2008). With these factors in mind it is easy for teens to be entertained by these programs. In fact, adults watch these programs as entertainment as well. The issue is the extreme will the producers realize the stopping point? They will not, the viewers are the ammunition. A parent has the ability to watch these programs as a mentor with their teens, if not with him or her, behind the scenes, to stay up on what is going on to stay ahead of the times to relate to their teens. Parents most scary thought is watching their teens turn into young women and men. How can we still be the parent who is cool and still teach our teens? Being active, it is easy to fall into our everyday busy lives and not even see what can be prevented. Being active does not mean be that stalking mother or father but proactively know what is going on in your teen’s era or generation. Romantically themed Reality television programs can be a struggle when teens are seeing different perceptions on how love is being perceived. Studies show that teens who view these shows male or female it has a negative impact on the sexual desires of the teen. Whatever happened to the old way of being lifetime friends and falling in love? A romantically themed reality television program becomes one of those television programs that not only entertain but it entices the teen to sexual conversation and risk. The studies show that teen girls are more prone to have the connectedness and conversation with their friends, and the males are more pressured into having sex (Vandenbosch & Eggermont, 2011). Parents should take the time to view these programs, to at least get a summary of the topics in the programs to actively be involved in what their teen is instilling subconsciously. Sex can be a subject that we may not want to face with our teens, but it is happening daily. Showing the teen that these shows are a mere false pretense of a relationship and being open to this conversation will give the teen that opportunity to see the reality of it and still feel that they are in control. Having the awareness that the sexual communication in these television programs will be increased, parents can effectively have an intimate conversation to present to the teen there are risks involved and there is exaggeration in what they are viewing in the entertainment world of these programs. Studies show that the main reasons the teens watch these romantic themed reality television programs is to entertain or escape, habit, mood- regulating motives, peer connectedness, and peer conversation (Vandenbosch & Eggermont, 2011). Parents can use this knowledge to assist in relating to the teen and providing different outlets to steering them in different directions to keep the grounded and equipped with the knowledge needed. Entertainment is evident to allow teens to be ent ertained knowing the difference between real and exaggeration. In escape allow them to watch these with alone to capture their own view without influence. Allowing the individualism will create that moment of individuality after parent did his or her job. Habitual viewing of these shows their dedication to the show and how well they connected to the characters or moral. It shows they are anticipating on the results or ending. Mood regulating motives shows that if they had a long hard day the relief of some entertainment relieves them from that stress and can watch carelessly, a reality television program for a quick laugh or escape from the stress they encountered. Peer connectedness is where the teen can compare with their friends the results of the final thoughts of the episode they have viewed. We do that effortlessly during and after a show or program of any sort, even a movie. Conversation amongst teens can be intense depending on the show they viewed or watched. This could be anywhere from a sexual conversation to a little comparison in the fight that took place on a show. Teens watch reality television for a numerous reasons, but they are also smart enough to know right from wrong. Teens are equipped with wisdom and knowledge f rom their parents and will use and compare a lot of that information to make their own mistakes. Knowing this information the teen can make a sound decision and with process of elimination can actively be a popular teen and still pick out of these reality programs life lessons that will carry them in their future. Shows like Jerry Springer, Bad Girls Club, America’s Top Model, and American Idol are all reality shows with different messages to the public. Some of the messages are negative or positive. â€Å"Teens are naturally curious about other people’s lives and want to know how their own lives compare,† she says. And they often look to reality shows for answers. Young people also tend to watch shows with older characters to learn what it will be like when they get to that age, according to David Bickham, Ph.D., staff scientist at the Center on Media and Child Health at Children’s Hospital Boston (Is Reality TV Messing With Your Head?, 2012). Parents’ job is never finished, the thought that was my teen instilled with good moral? Have I done all I could to build my teens esteem and character? These questions and more are parent’s dreaded questions because they do not want to fail as parents. Reality these reality television programs are meant for entertainment and to give an idea of how life could be. The factor of exaggeration is considered by the teen. The biggest question is where is my teen’s mindset? Teens have a connection with these reality television programs not so much to mirror what they see but to communicate with others including the parent. The degree of influence these shows have might depend on how you feel about yourself, not just how you feel about the characters you see on TV. â€Å"If a teen is struggling with self-esteem issues, he might adopt some of these attention-getting behaviors to get recognition,† says Gottlieb. â€Å"If, however, you’re confident in yourself and have positive sources of attention, such as sports or theater or good friends, you’ ll probably see the Kardashians or The Situation as ridiculous, not role models (Is Reality TV Messing With Your Head?, 2012). What parents instill in the teen will determine the outlook of the teen ad how much the parent will have to work with their teen. Reality television programs can be entertaining and educational, and can open up new worlds for kids and teens, giving them a chance to travel the globe, learn about different cultures, and gain exposure to ideas they may never encounter in their own community (University of Michigan Health System, 2010). â€Å"Reality shows are not meant to inform or educate (like news), not produced in order to persuade or influence (like political advertisements), and do not necessarily or instinctively evoke negative feelings in subjects when used by researchers as a stimulus as media violence, pornography, or death metal lyrics do. Even though reality television can provide false envisions, parents being involved in watching reality television programs with their teens provides them entertainment, they will hear your guidance on what is being viewed, and it allows th em to make a sound judgment on their own character. When you actually think about all the reasons reality television programs are viewed they seem to all tie together. Reality television programs create that momentum for teens to be informed, entertained, and allowing them to create their own reality as an adult. Teen’s motives are not always as they seem. They may start off showing a negative response to the programs and then flip and show positive responses just to interacting with others and gaining that chance to be their own and make decisions. Enabling teens to watch the reality programs they are able to communicate what they viewed and have the social life. Teens are also able to view these reality programs with a critical eye to take the bitter with the sweet with every show to be their own judge. Finally just to have that great entertainment moment in a day is worth laughing, relating to, or even comparing to. Are you a parent finally realizing that teens are going to view these programs and make mistakes that are at times difficult to witness. Parents being involved with their teens although will be difficult will overcome the storm they will encounter but it will be worth the fight in the end. References Is Reality TV Messing With Your Head? (2012, Nov/Dec). Scholastic Choices, 28(3), 12-17, 6p. Kitman, M. (2009, May-August). How Reality Works†¦ New Leader, 92(3/4), 35-36. Schaefer, N., & Rosen, C. (2011, August). Myths and Reality TV†¦ Christianity Today, 55(8), 74. The Appeal of Reality Television for Teen and Pre-Teen Audiences. (2011, March). Journal of Advertising Research, 51(1), 288-297. University of Michigan Health System. (2010, August). Television and Children. Retrieved from http://www.med.umich.edu/yourchild/topics/tv.htm Vandenbosch, L., & Eggermont, S. (2011. October). Temptation Island, The Bachelor, Joe Millionaire : A Prospective Cohort Study on the Role of Romantically Themed Reality Television in Adolescents’ Sexual Development. Journal Of Broadcasting & Electronic Media, 55(4), 563-580. doi:10. 1080/08838151.2011.620663

British Airways- Case Study Essay

The scenario upon which this paper is based relates to the British Airways Swipe Card Debacle case study from the textbook, Managing Organizational Change: A Multiple Perspective Approach (Akin, Dunford, & Palmer, 2009). The purpose of this paper is to analyze and discuss the organizational change associated to the implementation of a new swipe card system that led to strike of over 250 British Airways check-in staff, losing 40 million pounds and negatively effecting the company’s reputation. Additionally, this paper will relate the case study to several change approaches (organizational development, sense-making, change management, contingency, and processual) and identify key issues. Additionally, this paper will examine the case study from my perspective, as if I were a hired change consultant for British Airways responsible for providing advise and recommendations on how to avoid this type of situation. Additionally, as a change consultant, I provide my recommendation as t o what possible change approach or combinations of a change approach would have been best to use for the swipe card change initiative. Change Perspective and Key Issues Prior to going into being able to effectively provide advise and recommendations on this case study, it is first important to discuss aspects of different change approaches. Additionally, relate key issues of the swipe card debacle to these change approaches. With that, this section paper will focus on identify specific aspects of the following change approaches and how these aspects relate to the case study: organizational development, sense-making, change management, contingency, and processual. Organizational Development Approach The organizational development change approach is a well thought through and thoroughly planned change approach that focuses on staff development. Additionally, one of the key aspects to the organizational development approach is the importance placed on the need to form groups and teams, which work together to form the key focus for change (Akin, Dunford, & Palmer, 2009). Unfortunately, this very important characteristic of organizational development approach was truly not used as part of the change approach for the swipe card implementation. For instance, if groups and  teams were created to form the key focus for the change, none of the 250 check-in staff were invited to participate. Sense-making Approach The sense-making approach is very similar to Kurt Lewin’s organizational change model. At a high-level, this model has three primary stages known as Unfreeze (identifying where the company is at, in relation to environmental change and organizational structure), Change (period of time where the change is being made), and Refreeze (change is complete and the organization has embedded the change within its culture) (Levasseur, 2001). However, there is one slight difference with the sense-making approach, in that the second stage is more the about rebalance where the organization balances the external environment with its internal environment. An example of a key issue associated to this from the case study is the fact that it appears those responsible for the Future Size and Shape recovery program, did not take the first stage into consideration. More specifically, the group did not factor in how the company was still recovering from environmental changes such as, 9/11, Iraqi wa r, and SARS. Additionally, did not consider if this was the right time for this type of change. Change Management Approach There are several different change management approaches but the one focused on within this paper is the change management approach Ten Commandments approach, developed by Rosabeth Moss Kanter, Barry A. Stein, and Todd D. Jick. In the book, The Challenges of Organizational Change, Kanter, Stein, and Jick elaborate on what they believe to be the necessary steps to effectively implement change within an organization. One of these steps, which is something that was not executed in the swipe card debacle, is the step to create a shared vision. While the Future Size and Shape project team may have had a shared vision of the swipe card change, this same vision was definitely not shared by the 250 check-in staff. Contingency Approach Similar to the change management approach, the contingency approach has many different variations. For instance, one of these approaches is categorized into the following four ideal types: commanding (change intervention, directed by leadership and is typically driven by the need to implement  quickly and abruptly), engineering (change agent, who also acts as an analyst implements the change along with those who designing the change to process and systems), teaching (third party consultants work with internal staff to assist with identify new ways of operation and is change intervention that is a long-term plan), and socializing (democratic approach that is a gradual change process approach) (Huy, 2001). Each of these approaches are acceptable but may not all work in every type of situation. For instance, within the British Airways case study, it seems as though the project team chose to utilize the commanding approach for the implementation of the swipe cards. The check-in staff w ere completely resistant to not only the swipe card change but were also resistant to the actual approach taken to implement that change. Processual Approach Similar to the sense-making approach, the processual approach also looks at the relationship of external and internal environments. However, with the processual approach, it focuses on the constraints and opportunities of both environments. Within the case study, the project team did not take into consideration how the external environment impacts the internal environment and how the internal environment also effects the staff. For instance, the staff being on edge and untrusting of change was a result situations and changes both internally (one forth reduction in staff) and externally (environmental jolts like inroads on its markets from budget competitors). The combination of these situations, led to the staff being fearful and overreacting to the possibility that the new swipe card process could lead to another reduction in staff. Change Consultant As a change consultant for British Airways, I would provide the following list of lessons learned from the swipe card debacle: lack in including those directly affected by change can lead to staff being uncomfortable and uncertain about a change; lack of taking internal and external environments into consideration is not fully understanding the cumulative effect that these have on the staff; taking a commanding approach to implement change can lead to staff disagreeing with the way a change is being managed; and lack of communication and gaining buy-in on change can led staff to believe that the change could have negative downstream impact. In order to prevent this in the future, I would advise them to take a different approach by having staff be more involved with projects and include them as part of the project teams. Additionally, allowing the staff time to absorb the fact that there will be changes in the future and giving them a platform to be able to ask questions. In addition to providing the staff a platform, leadership also needs to encourage the staff to ask questions and ensure them that there will not be any backlash for those who do have questions about the change. Lastly, as a change consultant, I would emphasis the importance viewing the organization from a birds-eye view (meaning that leadership the context of the situation from an internal and external perspective). If they would have stepped back and looked all the external and internal factors prior to implementing the swipe card change, they may have seen that implementing change over a holiday weekend might not be the best time, they might have iden tify staff moral being low due to internal reduction in force, and the fact that the company was struggling to recover from other external environmental jolts. While there are many change approaches that may be suitable for this type of change initiative, it is my opinion that the best approach for this change would have been to use the Ten Commandments change management process. The reason for this is that it would have resolved and possibly prevented the reaction that staff had towards the implementation of swipe card because this change approach includes creating a shared vision, involving staff, having the support of leadership and political sponsorship, and developing an implementation plan (Barry, Kanter, & Jick, 1992). Conclusion Based on the information provided in the case study about the swipe card debacle at British Airways and comparing key issues to various change approaches, it can be seen that there are many areas where management taken a different approach to the change. If a different approach was taken, it could have easily lead to a successful swipe card implementation versus the outcome that lead to the 250-check in staff, losing 40 million pounds and negatively effecting the company’s reputation. References Akin, G., Dunford, R., & Palmer, I. (2009). Managing organizational change: a multiple perspective approach (2nd. Ed). New York, NY: McGraw-Hill Huy, Q. N. 2001. Time, temporal capability, and planned change. Academy of Management Review 26(4):601–23 Kanter, R. M., Stein, B. A., & Jick, T. D. (1992). The challenge of organizational change. New York, NY: Free Press. Levasseur, R. E. (2001). People Skills:Change Management Tools–Lewin’s Change Model. Interfaces, 31(4), 71.

My Home Purchase Plan

Under this Plan, the Government will provide land for the HKHS (Hong Kong Housing Society) to build â€Å"no-frills† small and medium flats for lease to eligible applicants at prevailing market rent. The tenancy period will be up to five years, within which the rent will not be adjusted. Within a specified time frame, tenants of the Plan may purchase the flat they rent or another flat under the Plan at prevailing market price, or a flat in the private market. They will receive a subsidy equivalent to half of the net rental they have paid during the tenancy period, and use it for part of the down payment. The Government has already earmarked sites in Tsing Yi, Diamond Hill, Sha Tin, Tai Po, Tuen Mun and other areas for a total of some 5000 flats to be built under the Plan. The first project will provide about 1000 flats in Tsing Yi by 2014. In the point of view of the Government, they would like to wisely spending the money of helping the sandwich class with flexibility in their home purchase plan, including the choice of opting to purchase the flat they rent, another flat under the plan, or a flat in the private market; which also want to help on slowing down the raising on both rental and purchasing prices currently in the market. The Government thinks that the current price in the market has been raised too fast and too high which is not a health saturation and start forming up an â€Å"Economic Bomb†. As the â€Å"Property Market† is one of the main factors with Hong Kong’s economic environment, if the â€Å"Bomb† pops, Hong Kong’s economic will be affected badly. But in the other hand, the Government does not want to affect the growth of the real estate too much and too fast, therefore the Government implies with this soft plan in order to balance with the situations. For the tax payers, they are mainly separated in to 2 groups: the group which cannot enjoy with the plan and the qualified applicants. For those who do not have the right to enjoy with the benefits are mainly the people who are either already owning a flat, or those people who are not qualified due to higher incomes. These people might not feel happy with the Government’s actions. For those who have already owned their own place, when the Government supporting plan comes, that means there will be more people able to buy their own place. In the last few years, the economic situation of Hong Kong was not good and people were very careful on using their money, which made the banks dropped their interest rate of borrowing in order to attract people to borrow money either on buying flats or other usages. With the needs on mortgaging is rising due to this program, the interest rate will then have the potential on rising. This will affect to those people who already own their own place for living have to pay more on the mortgage pay back or need to extend the time of pay back as the raising of the interest. The Government has setup very tight rules on the incomes and assets on qualifying the applicants for the supporting program in order to make sure all the qualified applicants are the users of the properties. Those people who do not qualify for the program due to higher income might be the most unhappy group as they would think the Government does not take care of them. Since the property prices have been increased so much in the last 5 years, although they have higher incomes, they still cannot afford the down payment on purchasing a place. For the group of people who are the qualified applicants, of course they will be very concerned for this supporting program. However, they have to wait until the second half of 2014 for the building completion and there will be only 5000 units, which is really â€Å"Too Little Too Late! † Another problem is that, the Government now estimating that the price of a 500 feet unit is 3 million, which would only apply to those flats in the remote areas. The prices for the urban residents are already far outstripped with it. Who can predict and guarantee how would the real estate pricing will be after 7 years of time (The planned building will be completed after 4 years, the applicants have to rent and live there for 3 years before they can own)? In case of the property prices continue rising, those 300 thousand which is going to be rebate from the Government still not enough to pay for the down payment. If the property prices rapidly decline, those applicants will be falling into a dilemma situation. Overall, to solve the housing difficulties of Hong Kong there are many ways, how the â€Å"My Home Purchase Plan â€Å"may receive with the desired results really depends on the future development of the real estate market trends. However, the â€Å"My Home Purchase Plan† does not really may not really be able to help on the current unhealthy situation on the property market. In my opinion, I would suggested the Government should plan on some relaxation on the income limit for public housing and pay more attention on taking care of the middle and lower class families. In fact, the magnitude of increase in property prices and rents, is seriously out of the line with the general public’s income, which directly affecting the quality of life. The Government should pay more attention on how to plan on the public housing supply and how to make better use of resources balance.

Allocation of risks between the parties to a contract in Fidic red Assignment

Allocation of risks between the parties to a contract in Fidic red book - Assignment Example FIDIC is regularly publishing standard construction contracts forms, which are just more than traditional construction contract’s forms. One of the salient features of FIDIC contract is that it facilitates the allocation of risk between the contractor and the employer. Red Book of FIDIC states that it has been drafted with sharing of risks between the parties in a construction contract evenly. Risks in a construction contract include unanticipated or poor ground scenarios, performance and operational needs, minimal ownership involvement and design responsibility. Risk can be defined as the probability of peril, loss, injury or damage. In a construction project, risks include loss of the property, injury to the employees, loss of materials, opportunity, finances and personal safety and impact on both corporate repute and personal safety2. In construction contracts, a contractor assumes more risks that may have a direct impact on contract’s completion date or final price. Further, the risks include unanticipated or poor ground situations, minimum performance or operational needs, design accuracy and minimum owner’s involvement in the contract. ... Analysis How Red Book of FIDIC allocates the risk between the parties in a Construction Contract The FIDIC contract recognises the risks in a construction contract and allocates many such risks to the contractor. The main aim is to enable the employer an enhanced certainty of the final project price. Further, Red book also offers more opportunities and time to the contractor to receive and evaluate information pertaining to the risks’ factors in the project. This will enable the contractor to conceive these risks and to offer his price to the project accordingly. Contractors employing the FIDIC Red Book will find is useful to comprehend how the FIDIC documents allocate and classify the various perils so as to forbid the cost overruns and losses that may be sustained on the problematic provinces of the project. Here, the contractor has to consider the risks associate to the capability of the contractor, physical risks, time-associated risks, economic risks, construction and eng ineering risks and other risks3. In Fidic red book, Contractor’s risks are detailed in clause 17.003. The Contractor will be held accountable for the following risks. Any loss or personal injury to employees or property due to Contractor’s wilful act, negligence or breach of contract or personal injury caused due to faulty design by the contractor. Loss caused due to Employer’s privilege to occupy any land or to have work executed. Risk in a construction Contract can be explained through the following chart– Chart 14 In Fidic red book, employer’s risks are detailed in clause 17.4 and also under Force Majeure Clause 19. Under the employer’s risks category, the Contractor is entitled to claim both extension of time and also to recover additional costs from the employer. The

MGT501 - Mgmt. and Org. Behavior session long project 2 (Jung Typology Essay

MGT501 - Mgmt. and Org. Behavior session long project 2 (Jung Typology Test.) - Essay Example This feature is true however has gone unnoticed throughout my life. The results show that in an organization I will be very decisive and that I am a very organized person. This along with my strong interpersonal skills together will prove to be my strengths in an organization. I believe, and as confirmed by the test, I have the excellent entrepreneurial abilities and have the ability to juggle between numbers of responsibilities. This I believe is my biggest strength and is my mode of opportunity in a workplace as well. One of the other features that the test has brought out is the fact that I follow the open door policy and am ready to be interrupted by other admits my work. I provide undivided attention, and this I think will be very useful in a work place. One of the few things that I might have a problem with includes my sensitive nature and my â€Å"thinner psychological boundaries†. Truly as an individual I tend to go out of the way to help others and in a number of cases, I tend to get into trouble because people tend to take advantage of me. This I feel will be one of the biggest issues that I might face in an office environment. In order to improve my overall managerial competence, I believe that I need to practice being stronger and need to learn to say ‘No’. This I can achieve by taking up the self improvement courses and with the help of my friends and family. I will also practice this in all aspects of life so that I do not become a push over and people do not take advantage of me. In conclusion I feel that this assessment of my nature and personal managerial competence is very accurate. The ENFJ category of people are referred to as, ‘the Caregivers’, which I feel is a true portrait of my nature. This assessment has brought out the best of my qualities as well as the biggest of my weaknesses and has provided me with a chance to learn and improve

BAD NEWS MESSAGES Assignment Example | Topics and Well Written Essays - 500 words

BAD NEWS MESSAGES - Assignment Example The program guarantees insurance of all legal members, but excludes the non-employees from the benefit. The involvement of Uniquix company legally employees enhances a smooth planning process for the program. The management is able to account for the number of employees of Uniquix Company. However, the current scenario has posed a great challenge to the management and the human resource management. The sneaking of the unscrupulous people to the program has increased the cost for the program and caused speculation among the managers. This is because there is uncertainty pertaining to the resources allocated to the human resource department and the number of non-registered employees who require exemption from the program. The issue has caused uproar in the Uniquix company management because of the limitation of the company’s resources. In this regard, there is need for corporate responsibility in the elimination for the menace. The staff ought to be vigilant of the strangers in the fitness program. The non-employees should be reported to the Uniquix company authority to save the company’s resources. The staff should take the initiative of knowing the Uniquix company employees. This will help in the identification of non-employees. The human resource management part will ensure that sophisticated information management systems are introduced at the on-site fitness program to screen the employees who take part in the program (Martin, 2010). The information system will capture the employee details including the names, the date of birth, the sex, the insurance unique numbers, and other biometric features. This results in the reduction of the cost of development and growth of employees of Uniquix Company. Concerted effort in the identification and consequent elimination of non-employees is essential. This move will improve the productivity of the company and help gain a competitive mileage. The

Audience Analysis Memo Assignment Example | Topics and Well Written Essays - 250 words

Audience Analysis Memo - Assignment Example Offering these descriptions have considerable influence on the completion of the presented project since these descriptions provide the focus points. The primary audiences are decision makers of the senior level who include CEOs and other executives involved in global business. The secondary audiences are the middle management that usually facilitates communication between the senior management and workers without management roles (Adebi, 2008). Other audiences may comprise of business players in the industry and regular workers. The audiences have profound educational backgrounds and their job responsibilities may include change management, eradicating barriers and creating an organizational culture (Adebi, 2008). The age ranges between 25-65 years with the gender being well distributed throughout the company’s positions. The audience possesses diversified ethnic background with most being from China, which serves as the host country. The religious beliefs ought to be considered due to the diversity of the employees (Didier, 2002). The audiences have little knowledge concerning the topic and, therefore, require deep training regarding the matter. The audiences have considerable interest regarding the topic and offer positive attitudes towards the topic. The audiences require cross-cultural knowledge, since they have to cope with individuals possessing diverse cultures in China. Therefore, the audiences expect to acquire knowledge concerning cultural diversity, and ways to avert bias at the

Monetary policy Assignment Example | Topics and Well Written Essays - 500 words

Monetary policy - Assignment Example FED â€Å"targets† the fed funds rate means, that the Fed uses reserves changes to affect the federal funds rate. This is because Fed considers that this rate is closely related to economic activities than the T-bill rate, prime rates, discount rates, or mortgage rate. The yields curve is a plain illustration of the relationship between the interest rate paid by a bond and the time of maturity of the bond. A traditional yield curve is shaped by future path expectations of short-term interest rates as well as uncertainty concerning the path. The expression MV=PQ is significant to the economists in helping them to explain what might occur when policies of the Fed on progressively printing money is thrown out, and replaced by a economical scheme of dollar-in, dollar-out turn out. The Fed balance sheet has changed in recent years in that, there were increases in the holdings of the treasury securities from 1961 to 2006, but decreased in 2007. From 2008, the holdings started increasing

Three films that are amalgams of art forms Movie Review

Three films that are amalgams of art forms - Movie Review Example Three famous films had etched an indelible mark of how the directors had approached the various themes.These films are Orson Welles' Citizen Kane,Jean Renoir's Rules of the Game and Roberto Rosellini's Rome-Open City.Citizen Kane is deemed to be the best American film ever made. Its main theme is the corruption of the American dream. It asks us to question the very premise of the American dream. The movie is a dream in itself, depicting prosperity and influence inevitably linked to the downfall of relationships and personal values.As "an archetype of film noir with an enormous influence on the development of that genre" (Carringer, p. 86), it is riddled with various film techniques reminiscent of other art forms such as realism, impressionism, expressionism, Baroque and realism.The film reminds visually of a newsprint which is especially appropriate in a film depicting semi-autobiography of a newspaper tycoon, using high-contrast black and white. The conflict-indicating quality of th is film is often emulated in the choices of costumes. For instance, an older troubled Kane is always seen dressed in plain white shirts and black suits while those around him are clad in less contrasting grey clothes. This shows the way Kane's internal power struggle of the public versus the private man is fiercely pictured.With regards to lighting, Citizen Kane also bears the immensity of the film-serving a variety of functions such as setting the tone of scenes, foreshadowing the dying of idealism, delineating the effect of it to Kane's personality on a variety of characters. This quality of the film reminds us fully of Baroque art where light brings forth the drama in the scene. Comparing the depictions of Kane's early life, the quality of the light used was natural. "The crisp daylight style predominates in the parts dealing with Kane's rise to prominence, Here Kane is seen as a self-starter, an idealist, a reformer, a traditional type-the hope of the future embodied in a genuine American titan. By contrast, most of the harshly expressionistic scenes, compared to those filmed in low levels of illumination, involve the later part of Kane's story after he has become a petty and ruthless tyrant " (Carringer, p. 84) Xanadu, Kane's castle, is filmed at night time in the opening scene of the film. A lighted window and fog's illuminating effect provide the only means of articulating the structure of Xanadu. An impressionistic scene, it presents an eerie vista which depicts loneliness and isolation, prompting the audience a mood of uneasiness or sadness. In a rally scene in Citizen Kane, Charles Foster Kane is filmed in long-shot some distance and thus he is dwarfed-though standing in front of a vast poster reproduction of himself. The immense contrast between the actual man and the image once again illustrates the public man's emergence and the private man's demise. Kane's power over others is often underscored in scenes where he dominates the foreground while other characters are relegated to the middleground. Citizen Kane's occasional interplay of light and shadow builds the character of the film. An example of this occurs when Kane's face is shadowed as he signs his "Declaration of Principles" prior to printing it in his newly-organized newspaper. The film maker often depicted other characters literally in Kane's shadow so as to illustrate the enormous influence of Kane's personality-and the destructive quality of his presence (Sobochack, p. 73). Subject movements in Citizen Kane has to do with the use of the wide-angle lens, when Kane is filmed from a distance and yet is allowed to traverse that distance with a minimum of steps. Camera is often tilted in order to show entire scenes at a certain angle. A glaring symbolism that illustrates a world gone askew. When Kane takes over The Enquirer, the newspaper office is depicted at an angle in order to foreshadow Kane's subsequent loss of dignity and integrity. Susan's cluttered room is also shot at an

Symbiotic Relationship Essay Example | Topics and Well Written Essays - 750 words

Symbiotic Relationship - Essay Example Essentially, this relationship puts emphasis on giving equal effort, since the long-term survival of the above relation leads to both parties surveillance. Coen narrates that ascoglossan placida is herbivorous algae and weakens the abundance and existence of placida on codium. Hitherto, here the placida is an example of a crustacean that protects the codium from predation, hence, symbiotic relation. Eventually this leads to more production of the algae since it reduces the predation of placida on the algae. Ultimately, the algae get protection from placida. Notably, he argues that even though ascoglossanas predates on the seaweeds, molluscan acts as a conservative factor and undergoes stimulation by the non-food algae. Amusingly, polyps cannot move away from their home, which is limestone, and so they feed stagnantly during the night. Zooxanthellae are water algae that live in the tissues of polyps, and usually use the available sunlight to make food. Surprisingly, the shape of coral s results in their surrounding (Coen, 1988). Strong or even weak waves can deform corals’ shape. Eventually, the rising of the coral forms a lagoon, which will fall forming a toll, which becomes molluscan shelter. Glynn, in his book entitled â€Å"Herbivore by crabs and the control of algal epibionts on Caribbean host corals† is herein concerned with how corals provided shelter to crustaceans. That epiphytes provides shelter by giving a cool and moist microhabitat in the presence of low tides in the sea. As much as providing of shelter is met, this epiphyte has many branches that provide security to the small slugs, hence, safe from predation (Glynn, 1983).Anemones, which are sea inhabitants, do relate with the corals. Anemone fishes relate symbiotically with the clownfish whereby the tentacles of the anemone make a good refuge with the fishes in conjunction with its eggs. On the other hand, anemone fishes behave as scare parasites, like butterfly fishes, from their ho st (Lassig, 1977). Moreover, bryozoans usually encrust the reefs by cementing the reefs using their branching colonies on the skeleton of the reefs. A variety of worms, like the polychaetes and the flatworms, find a good home in the reef. Furthermore, crevices in the reef make a critical home for flatworms. Ecosystems consisting of reefs form a diverse environment that inhibits different species collectively. Similarly, Stachowicz puts emphasis on the same shelter relationship and briefs that the ascoglossan’s gets the benefit of refuge and so gets shelter from the epiphytes (Stachowicz, 1999). Stier notes that red snapping shrimps, alphes armatus and the bartholomea annulata have a good symbiotic nature whereby the bartholomea annulata although habitats in shallow water mutual relationship is essential. Since the b.annulata have powerful jaws, they tend to scare the predators against cnidarians, while on the other hand the cnidarians provide shelter to shrimps. Apparently, a well-known example of the crustaceans is the shrimps and the crabs. The mechanism that the crustacean has for protection over its predators is as below: skeleton, which is very hard and has the name carapace, is primarily the organism’s body armor. This keeps away hungry predators that have the ability to bite on them. Periodically, moult phase is the only time that crustacean may be exposable to attack. Lobsters and crabs have a set of gigantic pincers that protect them from predators. In addition, the lobster has a tough biting claw that usually protects it from other animals’ attack, human being inclusive. Stachowicz, J.J narrates the relationship of the Alpheus lotteni with the corals pocillopora damicornis. Symbiosis relationship here is evident as

Mecdonalds Term Paper Example | Topics and Well Written Essays - 250 words - 1

Mecdonalds - Term Paper Example Over and above the aforementioned mission, McDonalds’ vision states that the company aims at becoming the best fast-food restaurant in terms of service and experience (http://www.aboutmcdonalds.com/mcd/our_company.html). To achieve this vision, the company focuses on service provision, restaurant cleanliness, and value for the customer. McDonalds believes that the outlined factors play a major role in enhancing its global business. Finally yet importantly, McDonalds strives to achieve a number of goals and objectives as far as its business is concerned. The company believes that social and environmental improvements are good for the society. In this respect, McDonalds works towards the realization of a sustainable future. This goal essentially involves many stakeholders, among them customers, employees, suppliers, and franchisees. McDonalds’ objective is to become more than just a fast-food restaurant (http://www.aboutmcdonalds.com/mcd/our_company.html). In a bid to improve performance and future success, McDonalds works towards creating jobs, collaborating with communities, and fulfilling its brand promise. In essence, McDonalds strives to uphold the best practices in product offering, service delivery, customer experience, and social

Ladies & Gentleman Essay Example for Free

Ladies Gentleman Essay The point was about the term â€Å"ladies and gentlemen. † It would be easy to think of upper class women in flashy dresses and extravagant hats and men in tailcoats and top hats when talking about ladies and gentlemen. However, one of my goals when using the terms is to make their definitions much more than mere appearance, if appearance at all. This modernization of the terms helps bring the definition into the current century and throw away the traditional and very close-minded definition. It is for this reason that I believe being a lady or gentleman is based on personality, how a person treats others, I speak for most people who use the term â€Å"ladies and gentlemen† in reference to a person’s conduct, not a person’s class, social standing, race, sexuality. Some, when faced with the terms â€Å"ladies and gentlemen,† will immediately assume the worst by using the outdated definitions. Some will also dig for reasons to label those who use â€Å"ladies and gentlemen†. In labeling us this way, these people do not facilitate any sort of progress for the terms or for any sort of unity for women, or men, ladies or gentleman. We live where we ought to not judge people by the color of their skin, their class, gender, or sexuality, with all of this, there are still groups who refuse to take off their blinders. Ladies and Gentleman, now there is a saying that has been with us for a long time, but what does it really mean and where did it come from? Let’s start with the ladies as we all have been known to do in the century we live in today to always allow ladies to be first. The term ladies could mean many different things to many different cultures so let’s get the one that is primarily recognized by all. There are numerous definitions of a lady and I am sure that we all have varied opinions of what a lady is, but here is a few from the dictionary. â€Å"Chiefly British A general feminine title of nobility and other rank, specifically, Used as the title for the wife or widow of a knight or baronet. Used as a form of address for a marchioness, countess, viscounts, baroness, or baronets’. Used as a form of address for the wife or widow of a baron. Used as a courtesy title for the daughter of a duke, a marquis, or an Earl. Used as a courtesy title for the wife of a younger son of a duke or marquis† (Ladies, n. . ). To discuss gentleman, as in reference to ladies is an entirely different topic but closely related . However to separate them is almost UN heard of in this society we live in today. The writer here feels it of necessity to come up with a definition of what is a gentleman where did this term come from. The definition of what the dictionary states is :, A man of gentle or noble birth or superior social position: Hes too much a gentleman to be a scholar†, Used as a form of address for a group of men (gentleman, n. . ). Now we have a general idea of what a Ladies and a gentleman Are, let’s put them together to get a better understanding of â€Å"Ladies and Gentleman†. To take a look at them individually is one aspect to consider but let’s look at what a well rounded person is first and foremost prior to becoming a Lady or a gentleman. IUomo Universal Literally, â€Å"universal Man† a self reliant, multitalented, freethinking individual â€Å"(Sayre H 2008-2012). From the art work to the poetry of art and even the given philosophy that was all just a cultural part of growing with the ages was known to make Ladies and gentleman and primarily a humanist in all forms of the century. It was certain beliefs and attitudes to help make people what is universally known as well rounded . However the importance from education to cultural practices from philosophy made them who they were and their practice of becoming ladies and gentleman. In a survey conducted I was able to poll ten people and from vary ages and backgrounds. Although they all had varies opinions on what a lady and what a gentleman is. It was a little redundant on what the ladies had to say concerning their definitions, and what the men had in their responses. The simple fact from the ladies side was mostly about the dress of a lady and how they carried themselves in public. However on the men’s side of the scenario it was mostly about them being of a maternal instinct, and mannerisms of a lady one being polite, sincere and genially whole. However when it came to the Gentleman part of this survey it was all about having decent employment and being a good provider, and once again a good father figure. Funny as it seems this was from both the male and the female’s opinion. My age bracket was from one, my son who is twenty one, to my neighbor who is in their sixties. The ladies were a woman in their mid twenties to my mother in her late seventies. Their vocations were that of manufacturing to one of a professional woman a teacher. However it was an interesting fact when I asked these questions to my girl who was brought up well as she calls it blue blood, or if you will high society and her idea’s and experiences being brought up to be a lady. The fact that she was taught to courtesy in her early years and to have proper mannerisms of that type of upbringing to be able to be presented to other able blue blooded men at eighteen for a possible mate to ensure of proper breeding from their bloodline was somewhat a crazy response to my questions on being a lady or a gentleman. Therefore to some things up and to suggest whether or not I agree with Castiglione and his descriptions of a woman and that of a man or should we say a lady and a gentleman? To be or not to be the real question, a woman, lady or man or gentleman. Therefore I will share my opinions on the positives, I see fit and the negatives that I believe could be harmful to ones general character. To be born out of nobility would be an awesome deal but when and where we were born and the freedom of choice in our upbringing is one I am a little half and half on if that makes sense, in other words I do believe it is wonderful to be born with your parents and having them part of your life to help guide you, and to prevent errors in their culture to help make you a well rounded person. However to feel that a judgment is made upon you from whose family you were born into and how you were to dress and what reactions one would have towards you because of your nobility at birth and being told you believe this way or that way I feel is wrong. Therefore to be judgmental of the skin the dress and down to the language and how it is spoken to others and to deem their worthiness by a person’s size is a little farfetched but perhaps in that century the judgment rang true of a person’s actions be it male or female. To be a lady who plucks eyebrows or powders their face, or to be a wanton women to honest men or I believe the proper term here is harlot. Men of good posture and build for fighting wars or one whom is of a cowardice nature, but what of those men who flatly just did not measure up to the standards of a fighter for wars. In our society today we are somewhat powerless of what our physical stature is to become and therefore almost impossible to say what we will become and surely plays an important role in the attitude towards that.

Burglary of a Dwelling Conviction

Burglary of a Dwelling Conviction MEMORANDUM TO: Senior Partner FROM: Associate RE: George Bailey Burglary of a dwelling conviction DATE: July 11, 2016[FEC1] ISSUES PRESENTED Under Florida case law[FEC2], entering is an element of burglary. Entering qualifies as any [FEC3]body part and is not secluded to the whole body. Defendant put his arm through an open garage window to commit a burglary[FEC4]. Did Defendant meet the element of entering as it pertains to the burglary statute? Under Florida statute, dwelling is an element of burglary. For any building to be considered a dwelling, the property in which it resides must have curtilage[FEC5]. Curtilage is some form of enclosure surrounding a property. While standing on the neighbors property, Defendant burglarized[FEC6] a detached garage on a property that was enclosed on three sides, with the fourth side open. Did Defendant meet the element of dwelling as it pertains to the burglary statute?[FEC7] BRIEF ANSWERS Yes. Florida law defines entering as intrusion of any body part to commit the crime. An arm fits the definition of any body part because it is part of the body and can be used to commit the crime. Therefore, an arm qualifies as an entering body part under Florida law. No. Florida law states that a property in which a dwelling resides must [FEC8]have curtilage, and curtilage was [FEC9]defined as any form of enclosure surrounding a property. A detached garage would not be a dwelling, if its property is not surrounded by some form of an enclosure. Therefore, a detached garage on a property without curtilage would not qualify as a dwelling under Florida law[FEC10]. STATEMENT OF FACTS Mr. George Bailey has been convicted [FEC11]of burglary of a dwelling and is seeking help with his conviction. Mr. Bailey is an unemployed thirty-four year old male, who has resided at 320 Sycamore Street, Bailey Park Florida 33430 for nine years with his wife and four young children. He has been unemployed for approximately two years[FEC12]. Mr. Bailey seeks the help of counsel with his conviction of burglary of a dwelling. Specifically, the conviction of burglary as it pertains to Florida law. On May 27, 2016, Mr. Bailey was driving in the residential area of Pottersville looking for thrown out furniture to refurbish and resell. He came across a home with patio furniture sitting out on the curb for trash pickup,[FEC13] and decided to load it onto his truck. Before getting back into his truck, he glanced around for anything else to pick up. He then saw an electric sander sitting on a workbench inside an open garage window of the neighbors house, Mr. Ernie Bishop. Mr. Bailey advised, that he wanted the sander because most of his tools needed to be replaced and the small sander would allow for more refinishing of furniture than sanding by hand. The side of Mr. Bishops property[FEC14]where the garage is located, is lined with a short hedged wall[FEC15], which he thought would conceal him from being seen when taking the sander. Still standing on the property of the neighbors home, he reached over the hedge wall and into the partly open window with his arm, took the sander, and went back to his truck. Minutes later, he was stopped by police and arrested for burglary of a dwelling. Mr. Bailey was arrested on May 27, 2016[FEC16]at approximately 8:35 p.m. He was booked at approximately 9:00 p.m. on the same day, and was convicted of burglary of a dwelling with a $2,000.00 bond. He conviction is to be heard in front of a judge.[FEC17] DISCUSSIONN[FEC18] Mr. George Bailey will unlikely to be convicted [FEC19]of burglary of a dwelling, because[FEC20]although he meets the entry and intent elements[FEC21], he doe[FEC22]s not meet the element of dwelling because Mr. Ernie Bishops property does not have curtilage. In Florida, burglary is e[FEC23]ntering a dwelling, a structure, or a conveyance with the intent to commit an offense therein, unless the premises are at the time open to the public or the defendant is licensed or invited to enter . . . . Fla. Stat. Ann. ÂÂ § 810.02(1)(b)(1) (LexisNexis Effective July 1, 2016). To be convicted of burglary of a dwelling[FEC24]the prosecution would have to [FEC25]prove that Mr. Bailey meets the elements of entering, dwelling, and intent. The exceptions to the rule, are if the property was open to the public, if Mr. Bailey was a licensed professional performing work on the property, or if Mr. Bailey was a social guest invited onto the property.[FEC26] These exceptions were not factors in Mr. Baileys case. At the time of the burglary, Mr. Bishops property was not open to the public. It is a privately owned home located in a residential area of Pottersville. Additionally, Mr. Bailey did not personally know Mr. Bishop, nor was he hired by Mr. Bishop to perform any type of professional services. Mr. Bailey meets the intent element because he testified [FEC27]that his intention was to take the sander without being seen. Florida law states that proof of the entering of such structure or conveyance at any time stealthily and without consent of the owner or occupant thereof is prima facie evidence of entering with intent to commit an offense. Fla. Stat. Ann. ÂÂ § 810[FEC28].07(1) (LexisNexis 2016). In the Baker case, the Court used defendants stealthy entry [FEC29]as an evidentiary tool to establish the proof of intent to commit burglary. Baker v. State, 636 So. 2d 1342, 1344 (Fla. 1994). Therefore, by intending to steal the sander without anyone seeing him, Mr. Bailey used the coverage from the hedges to sneak his arm into the garage, which provides sufficient evidence to meet the intent element. Thus, the elements at issue here are entering and dwelling. Mr. Bailey meets the element of entering within the meaning of the burglary [FEC30]statute because he used his arm to take the sander from the window, and using any body part establishes entry. The entering element, is defined through case law. The Court states, [FEC31]the unqualified use of the word enter in a burglary statute does not confine its applicability to intrusion of the whole body but includes insertion of any part of the body or of an instrument designed to effect the contemplated crime. Polk v. State, 825 So. 2d 478, 479 (Fla. App. 2002).[FEC32]; see also Spearman v. State, 366 So. 2d 775[FEC33](Fla. Dist. Ct. App. 1978). Therefore, the issue at hand is whether Mr. Baileys arm provides sufficient evidence to establish the element of entering.[FEC34] Therefore, the entering element is satisfied when any body part enters a dwelling[FEC35]. Polk, 825 So. 2d 478[FEC36], 479. In the Polk case, the Defendant used his arm to unlatch a window in order to commit burglary. Id. The Court held that intrusion of any body part is sufficient enough to satisfy the entry of a dwelling within the meaning of the burglary statute. Id. at 480. Consequently, the element of entering is met when a person enters with any part of their [FEC37]body. Spearman, 366 So. 2d 775. In Spearman, the Defendant went to the front door and upon the door opening, struck the resident in the face. Id. The Defendant was ultimately charged with burglary and assault. Id. With respect to the burglary charge, the Court held that[FEC38]although his whole body did not enter the home, he entered when his arm and hand reached into the doorway and struck the resident. Id. at 776. The entry of any body part provided sufficient evidence for a conviction of burglary. Id. [FEC39] In this [FEC40]case, and similar to Polk and Spearman, where a part of the accuseds body entered a garage or a home, here, Mr. Bailey used a part of his body, his arm, to take the sander from an open window. As the Court held that intrusion of any body part is sufficient to establish an entry, Mr. Bailey meets the element of entering because[FEC41]as he stood in the neighbors property he entered Mr. Bishops property when he put his arm through Mr. Bishops garage window. Therefore, the entry of his arm would provide sufficient evidence to meet the entering element. Polk, 825 So. 2d 478; Spearman, 366 So. 2d 775. Thus, when Mr. Baileys arm to reach into Mr. Bishops open garage window while standing on the neighbors property, he satisfied the entering element because a part of his body entered Mr. Bishops property. [FEC42] Mr. Bailey does not meet the dwelling element within the meaning of the burglary statute because he burglarized [FEC43]a detached garage on a property that does not have curtilage. Florida law defines a dwelling [FEC44]as a building or conveyance of any kind, including any attached porch, whether such building or conveyance is temporary or permanent, mobile or immobile, which has a roof over it and is designed to be occupied by people lodging therein at night, together with the curtilage thereof. Fla. Stat. Ann. ÂÂ § 810.011(2) (LexisNexis 2016[FEC45]). The issue in Mr. Baileys case is whether[FEC46] the detached garage is considered a dwelling. A dwelling is established, when the property in which the dwelling resides has curtilage. [FEC47]Curtilage is a dwelling element that must be met. [FEC48]Florida law states that some form of an enclosure . . . must be present surrounding a residence to be considered part of the curtilage. . . . State v. Hamilton, 660 So. 2d 1038, 1045 (Fla. 1995). Additionally with regards to unattached structures, case law states that not having a form of barrier around extended residence of the curtilage, falls short of bringing unattached structures within the curtilage of the home. Martinez v. State, 700 So. 2d 142, 144 (Fla. Dist. Ct. App. 1997). Accordingly, when there is no form of enclosure[FEC49], a property does not have curtilage. Hamilton, 660 So. 2d 1038, 1045. In Hamilton, the Defendant attempted to burglarize outboard motors from a boat located on an unfenced backyard. Id. at 1039.The backyard was not enclosed by a fence, shrubs, or any form of a barrier. Id. Although there were a few spaced out trees around the property, the Court held that the property did not have curtilage and therefore[FEC50] the evidence did not support a conviction of burglary of a dwelling. Id. at 1046. Moreover, curtilage does not exist when the enclosure of a property does not surround all sides. Martinez, 700 So. 2d 142, 144. In Martinez, Defendant burglarized a sander from a detached garage, which had a driveway connecting the garage to the street. [FEC51]Id. at 143. The detached garage was located between the main house and the neighbors house. Id[FEC52]. Additionally, there was a fence bordering only two sides of the property[FEC53]. Id. The Court held that [FEC54]actual barriers are needed around the residence and unattached structures, to make it part of a curtilage of a home. Id. at 144. Therefore, the detached garage was not a dwelling because it was located on a property that did not have curtilage. Id. As such, the Defendant could not be convicted of burglary of a dwelling. Id. Specifically, a property has curtilage when an enclosure surrounds a property regardless [FEC55]of an opening for a driveway. Dubose v. State, 75 So. 3d 383, 385 (Fla. Dist. Ct. App. 2011). In Dubose, Defendants entered a property surround by a chain-linked fenced to commit burglary and fired bullets into the house. Id. at384, 385. The property was fenced in on all sides, with an opening for the driveway in the front. Id. at385. The Court held that an enclosure did not have to be completely closed to allow an opening for the driveway, and the open driveway did not prevent the property from having curtilage. Id. As such, the property satisfied the enclosure requirement for curtilage. [FEC56]Id. Furthermore, a property surrounded with enclosures has curtilage even with an opening at the driveway. Jacobs v. State, 41 So. 3d 1004, 1006 (Fla. App. 2010). Defendant burglarized [FEC57]aluminum siding from a vacant home surrounded by a fence. Id. at 1005. The property contained a fenced in yard on three sides, and a low-wall stoop at the front yard with an opening for the driveway. Id. at 1006. The Court held that the property had sufficient enclosure of some form to establish curtilage because all sides of the property were enclosed and an open driveway need not be part of the enclosure[FEC58]. Id. Now, [FEC59]in the instant case, a property does not have curtilage when there is no form of an enclosure surrounding the property. Mr. Bishops property has a chain-link fence in the backyard, a short hedge wall on one side, a short stone wall at the front of the property, and no barrier at all on the other side of the property.[FEC60]The Court in Hamilton, did not find the several unevenly spaced trees as sufficient enough evidence to support curtilage. Hamilton, 660 So. 2d 1038, 1047. Therefore, if having separated trees as an enclosure is not enough evidence for curtilage then, here, in the instant case not having a barrier at all is no evidence for curtilage. Similar to Hamilton, where the property lacked sufficient enclosure on part of the property, here, Mr. Bishops property lacks an enclosure on one side of the property, which lacks curtilage. Therefore, like in Hamilton, a court would find Mr. Bishops partly open property to lack curtilage. Analogously, a property lacks curtilage when it is not enclosed on all sides. Mr. Bishops property consists of a chain-link fence along the backyard, a line of three-foot hedges along the side of the property where the detached garage is located, and a short stone wall along the front yard with the driveway open. There is no boarder on the fourth side of Mr. Bishops property, that side is completely open. [FEC61]In Martinez, the Court held that not having a barrier surrounding the property, including the detached structures of a property, fall[s] short of bringing unattached structures within the curtilage of the home. Martinez, 700 So. 2d 142, 145. Almost similar to [FEC62]Martinez, where the property was enclosed on only two sides, here, Mr. Bishops property was enclosed on only three sides. Consequently, the lack of a boarder surrounding that fourth side of Mr. Bishops property, would deem the entire property, including the detached garage, as not having curtilage. Therefore, in t he instant case, the detached garage would not be considered a dwelling because its property is not enclosed on one side, which lacks curtilage. Nevertheless, a property has curtilage even when there is an opening for the driveway. In the instant case, among other types of enclosures around Mr. Bishops property, there is a short-stone wall at the front of the property with an opening for the driveway. In Dubose, the Court held that an enclosure need not be continuous . . . and that an unenclosed opening for ingress and egress does not preclude a determination that the yard is included in the curtilage of a house. Dubose, 75 So. 3d 385. Although, Dubose and Mr. Bishops properties are similar in that both have a low-walled stoop [FEC63]at the front of the property with an opening for the driveway, there is a difference as to the remaining sides of the properties to the cases respectively. In contrast to Dubose, where the remaining sides of the property were enclosed by a chain-link fence, here, in the instant case one of the remaining sides of Mr. Bishops property lacks some form of enclosure. [FEC64]Therefore, the unenclosed s ide of Mr. Bishops property, would lack evidence to satisfy curtilage to a dwelling. As such, the property where the detached garage is located would not have curtilage, and therefore the garage would not be considered a dwelling. Additionally, curtilage exist when an enclosed property has an open driveway. In the [FEC65]instant case, Mr. Bishops front yard has a short, stone wall with no gate in the driveway. In Jacobs, the Court held that the yard was delineated by some form of enclosure, and this enclosure included the opened driveway. Jacobs, 41 So 3d 1006. Although similar to Jacobs, where the property contained a low-walled stoop' with an open driveway, [FEC66]here, in the instant case Mr. Bishop also has a low stone wall with open driveway, however the main difference is the remaining sides of the properties. Id. In contrast, the property in Jacobs was fenced in on the remaining three sides, while in the instant case, Mr. Bishops property had enclosures on only two of the three remaining sides. Therefore, although Mr. Bishops front yard with the open driveway would still establish curtilage (on a fully enclosed property), having one side of the property without some form of enclosure does not provide cu rtilage. As such, Mr. Bishops property does not have curtilage. Since, Mr. Bailey burglarized [FEC67]a detached garage on a property that was not enclosed on all sides, it does not have curtilage, and therefore does not meet the dwelling element. CONCLUSION To be convicted of burglary of a dwelling, intent, entry, and dwelling are elements that must be met. Mr. Bailey satisfies the intent element because he had the intention of stealing the sander by hiding and reaching over the hedges. Mr. Bailey also satisfies the entry element because while standing at the neighbors property, his arm went into Mr. Bishops property through the open garage window. [FEC68]Mr. Bailey does not satisfy the dwelling element because the detached garage was located on a property that was not enclosed on all sides, which lacks curtilage. All elements of burglary of a dwelling must be met in order to be convicted. Although, Mr. Bailey meets the entry and intent elements, he does not meet the dwelling element [FEC69]due to the lack of curtilage on the property, and therefore would not be convicted of burglary of a dwelling. Grade grid below Section Possible Points Points Earned Comments Style/Format 4 3 Dont end page with headers Citations 5 2.5 Major problem with short cites. Also had improper jurisdictional references. Quotations 2 2 Writing 14 9 At times, writing clear and other times awkward and wordy. Be careful with word selection. Commas are a problem. ISSUES PRESENTED 4 2 Not precise enough as indicated. Rule is really rule of burglary: burglary occurs when a defendant enters a dwelling with intent to commit a crime. Then go to facts on entry. Same rule then goes in sub issue B. BRIEF ANSWERS 4 2 Incorrect legal standard and inadequate explanation of answer STATEMENT OF FACTS 5 2.5 In addition to comments, curtilage requires review of fencing or walls, so need those facts. Should also have fact that Bishop identified sander in truck. DISCUSSION SECTION Main C and Rule 7 5.5 See comments. A. Entry Total 15 12 Organization/CREAC Structure 2 2 Rule 3 2.5 Issue needs to be clearer (when his body not on bishops property) E

Johnson and Johnson Global Business

Johnson and Johnson Global Business In this report, we are using Johnson Johnson as the company for our strategic global business solutions project report. Introduction is formed as the brief background of Johnson Johnson. The focus of this report will be placed on JJs subsidiary Johnson Johnson, Group of Consumer Companies, Inc. Johnson Johnson. We will be focusing and relating this report on the baby product line of Johnson Johnson. The strategic initiatives of Johnson Johnsons skills, strategy, staff, structure, system and shared values will be discussed and examined in this report. We looked into their company functions so as to better understand them to enable effective decision makings. A political economic analysis is conducted to provide global risk insights for Johnson Johnson that is beneficial to JJ manage those risks as potential and risk. In relation to Johnson Johnson `s baby care products, Porter`s forces model is used to analyze the competitive advantage of the firm. One of the key understandings is that the middle-high rivalry is present with less number of competitors on Baby Care product line from competitor like California Baby, Simple. SWOT analysis show that Johnson Johnson holds strong competitive advantages after comparing its pros and cons despite of a few disadvantages of global standardization strategy. The growth strategy of Johnson Johnson will be selected based on both internal a nd external environment factor for the three years plan. These diagnoses are in reference to the SWOT analysis based on the company resources assets, intellectual property, and people. Lastly, the modes of entry will be affected by the several internal factors in this report. It comprises of internal requirement, technology know-how, management know-how as well as pressure for cost reduction. The recommendation part would provide several suggestions for the improvement of Johnson Johnson through the organization structure and Human Resource Management. Introduction We have chosen to work on Johnson and Johnson (JJ) for our strategic global business solutions project report for it is a global American pharmaceutical, medical devices and consumer packaged goods manufacturer founded in 1886. With more than 250 subsidiary companies located in 57 countries around the world and having its products sold in over 175 countries, JJ is a listed company evident with its listing among Fortune 500 and registering its stock with NASDAQ (NYSE: JNJ). With a diverse range of products sold in global markets, JJ adopted the business strategy of global standardization whereby there is limited customization needed for its products for focus is placed on having customers recognise and identify JJ as a household brand. Focus of this report will be placed on JJs subsidiary Johnson Johnson, Group of Consumer Companies, Inc. Strategic Initiative of Johnson Johnson Skills As Johnson Johnson is a global manufacturer with many subsidiaries on a global scale, JJ would hire its employees through a stringent process of selection and focus on ones performance. This implies that JJ recruits people of experience and ability with a global mindset hires third-country national (TCN), indicating that recruitment of people is mainly dependent on being consistent with JJs organizational structure. Strategy With the objective of market growth and maximizing profits in order to be responsible to their stockholders, JJ adopted the business strategy of global standardization. Choice of global standardization strategy is because JJs focus is placed on lowering costs and that there is limited need for customization of products for it generally the same other than slight changes in the products packaging. Staff The employees of JJ can be said to be well motivated to work for JJ has provided their staff with many incentives ranging from personal to performance benefits (i.e. annual incentive bonus, long-term incentive awards, and severance benefits). As JJ have high expectations on their employees, JJ sends their staff on regular employee training that clocks an average of 8 hours or more yearly (i.e. leadership development and management education in fields like finance and marketing). JJ also makes sure that their employees are motivated by giving them the right to voice ones opinion on company issues through JJs Credo survey. Structure JJs organizational structure is dictated by its corporate strategy. JJ initially adopted a decentralized approach to management but in the early 1900s, changed it to a more standardized approach for JJs top executives noticed that their subsidiaries are not well-positioned on a global platform to serve customers directly. The change in corporate management allowed JJ to mitigate limitations posed by the decentralization approach. One instance would be JJ having categorized all subsidiaries into three categories namely, consumer, pharmaceutical and professional. The chairman of each category is given the responsibility of identifying opportunities for leveraging services and expertise across companies in every market and the franchise managers assigned the responsibility of coordinating cross-company sales of a family of products (e.g. baby care products in US, France, Australia). The centralized management approach benefits JJ for it gives JJs top management a better view of its glob al operations and are able to effectively manage and integrate its global operations. This led to the success of JJ in being globally effective in terms of operations for cost of production is lowered in terms of reducing redundancies and duplications during the processing and manufacturing process. Systems In the business of health care, Johnson Johnson is inspired and united by a common purpose: to care for the health and well-being of the people they serve around the world. Caring drives the people of Johnson Johnson in their aim to make the world a better and healthier place through everything that they do. It is core to their business strategy and initiatives, the programs and partnerships which they build, the positions that they take on public policy issues, and their care for the environment. As the company moves forward, it continues to push the innovation envelope as coordinated activities under the centralized control, infusing superior technology and ingenuity into every product they make and every project which the company undertakes. The procedure of the JJ functions as a system in which build from within organization, as 95% of their people start at entry level and then progress and prosper throughout the organization. This not only creates many wonderful opportunities to grow and advance, it creates a special camaraderie among fellow JJers, many of whom came up through the ranks together. Johnson Johnson came up with this credo which speaks about their mission statements, views and their pledges to the customers and society. Robert Wood Johnson, former chairman from 1932 to 1963 and a member of the Companys founding family, crafted Our Credo himself in 1943, just before Johnson Johnson became a publicly traded company. This was long before anyone ever heard the term corporate social responsibility. WILLIAMC.WELDON is the chairman, Board of Directors, and Chief Executive Officer of Johnson Johnson. He takes pride in the organization work procedures and describe their operation of their day-to-day work is about their response to the unmet needs of their patients and customers and also their response to the needs of their colleagues; their response to supporting the global communities in which they live and work; finally, their response to the call for research and innovation in health care. Style The parent company of Johnson Johnson which is Procter Gamble (PG) has been pioneering products in nearly 50 different categories and their baby product line will be the function in which this report will be focusing on. As the company moves forward, it continues to push the innovation envelope every day, infusing superior technology and ingenuity into every product they make and every project which the company undertakes. The procedure of the JJ functions as a system in which build from within organization, as 95% of their people start at entry level and then progress and prosper throughout the organization. This not only creates many wonderful opportunities to grow and advance, it creates a special camaraderie among fellow JJers, many of whom came up through the ranks together. This also explains why their hiring process is so rigorous. JJ `s system is as such that they are not just offering a job, they expect you to grow into one of their future leaders. From day one youll help develop or support exciting brands you know while working on projects that have a direct impact on their global, $61.9 billion sales in 2009. Shared Values Johnson Johnson`s management style of helping to shape and define what health and well-being means in everyday lives. Their products, services, ideas and giving now touch the lives of at least one billion people every day. They credit their strength and endurance to a consistent approach to managing their business, and to the character of their people. They are guided in everything they do by their Credo, a management document authored more than 60 years ago by Robert Wood Johnson, former chairman from 1932 to 1963, and by four strategic principles. Their company style is deeply rooted in their Credo and deeply in filtered into their employees and leaders. Johnson Johnson `s system is such that their overarching philosophy which guides their business is their Credo, a deeply held set of values that have served as the strategic and moral compass for generations of Johnson Johnson leaders and employees. Above all, their Credo challenges them to put the needs and well-being of the people they serve first. It also speaks to the responsibilities they have to their employees, to the communities in which we live and work and the world community, and to our shareholders. They believe their Credo is a blueprint for long-term growth and sustainability thats as relevant today as when it was written. The company behavioral style is that their values embodied in their Credo guide the actions of the people of the Johnson Johnson Family of Companies at all levels and in all parts of the world. They have done so for more than 60 years. These Credo values extend to their accounting and financial reporting responsibilities. Their management is responsible for timely, accurate, reliable and objective financial statements and related information. As such: They maintain a well-designed system of internal accounting controls. They encourage strong and effective corporate governance from their Board of Directors. They continuously review their business results and strategic choices. They focus on financial stewardship. Synergistic teams All of the above of Johnson Johnson `s skills, strategy, staff, structure, system, staff and shared value formed together and worked in cohesively to form a synergistic team of workforce that oversee the entire operation from sourcing materials ,production lines ,manufacturing to research and development (RD). It is seen as that a synergy is the energy or force created by the working together of various parts or processes. In Johnson Johnson, the baby care products are the result of synergy and quality reassurance as promise by the company. External Environment Environment cannot be controlled; therefore we should analyze the environment first then indicate the strategy that also reflects the organization structure subsequently. Political Economy Analysis The political economy of a nation defines the forms of interdependence amongst the political, economic, and legal systems, and also reflects they interact and influence each other. Political systems The system of government in a nation defined as political system which divided the 200 plus world entities into 2 dimensions that include the degree of collectivism versus individualism and the degree of democracy versus totalitarianism. More practically, individuals would be tied together to achieve the common or collective goals in the high context country, like South Korea, Japan, those people focus on the benefits of society and long-term relationship; individualism means democratic political systems and free market economies like Americans have free rights to vote in election. Myanmar, North Korea act as the totalitarianism that government absolutely controlled by one person or political party. Whereas, China exist the grey area that it has been a move toward greater individual free market economies, but the government is still a totalitarian dictatorship. If the political systems are high stable, the company would be decentralized; otherwise, the company would concentrate in the low stable situation. Although the political systems in say Japan (i.e. change in 3 prime ministers since 2007) is relatively unstable as compared to that of other Asian countries like Singapore, the Japanese government is more open in terms of local market entrance of multinational companies. Economic systems In market economy, production is determined by the interaction of demand and supply; besides, the government encourages free and fair competition between private producers, the representatives of governments like the Great Britain, US and France. The objective of command economy is the good of society; all businesses are state owned in command economy, such as Thailand, South Korea, and Indonesia. India is the typical example of mixed economy in which certain sectors of the economy are left to private ownership and free market mechanisms while other sectors have state significant ownership and government planning. The company would decentralize in the consistent economy system or concentrate in the inconsistent economy system. Legal systems For a business that operates globally, understanding the different legal systems play an important role of the process. Legal aspects help to facilitate business operations so therefore it is very crucial and a necessity for international business operators to have an understanding of the different legal systems around the world. Companies must take into consideration the legal structures of the country in which they operate in. Globalization breaks down barriers between nations and bring nation together in a global platform. But increasing investment among nations also makes it more difficult for those in different cultures to understand the rules of other countries. It is important to follow the legal system of the country in which business is conducted or the government has the right to have legal actions taken should laws be not comply. International Business Laws Businesses operate in a world in which the laws of different governments and judicial systems might conflict as they originated from different cultures. It is therefore necessary to have a basic knowledge of the legal system and also understand how does business law impacts commerce in the companys own country and overseas. The impacts of international business on business law facilitate the inclusion of standards in their company regulations or operations that address these tricky and complex issues. Social cultural environment According to Geert Hofstede Cultural Theory, the global social culture roughly classify as 4 dimensions which considered as costs. Individualism versus Collectivism The individualism and individual achievement is common in the Western Countries, both positive and negative implementation in individualism. The positive side is showed in competition between individuals rather than collective groups and the person get pay-for-performance motivation to compete within organization especially in the dynamism of US economy that encouraged person to take chances and tried new things with unique ideas (i.e. Steve Jobs). However, the individualists just focus task-based, they cannot develop a strong and long-term relationship with others which is the advantage of collectivism. US, Canada Australia is the classical individualist representatives that are different from Asia (i.e. South Korea, China) act as collectivists. Power Distance The degree of acceptance of hierarchy or inequality exists among the organization, the higher power distance (i.e. Japan, Vietnam) reflect in the decision making by the seniorities and reward as the status, position and experiences; in contrast, the decision making and authority took by the task representative and pay-for-performance reward represented in low power distance culture like Denmark and UK. Uncertainty Avoidance The degree of tolerance for uncertainty and ambiguous situation, the low uncertainty avoidance reflects the high risk taker and adaptability of new things (i.e. Australia, Singapore); the high uncertainty displayed the low tolerance for uncertainty issues like France and Italy, those countries need the structured organization or rules to obey so that French and Italians are difficult to overcome the culture shock when they sent as expatriate managers. Masculinity versus Femininity Whether the differences of work in gender roles accepted in society, Japan and China should be masculine society; the jobs of gender are distinct and form a male dominant society and person more focus on financial and material possessions. On the other hand, gender roles are overlapping in the femininity country, such as Thailand and Finland, people in those countries focus more on quality of life. Therefore, in the femininity countries, the purchasing power of lifestyle is relatively high which point out an appealing way to Johnson Johnson develop. Overall analysis Those external environments provide global risk insights for Johnson Johnson that is beneficial to JJ manage those risks as potential and risk to take advantage of the relative international business strategy to form and adapt organization structure in the long-term. Competitive Advantages Posters Five Forces Degree of Rivalry The middle-high rivalry is present with less number of competitors on Baby Care product line, like California Baby, Simple; but Johnson Johnson is dominant in the Baby Care industry and the economies of scale so that the firm reflects less intense competition. The cost of competitive advantage and promotions are relatively high, like the advertising and discounts; additionally, JJ has over hundreds history and good image of Corporate Social Responsibility (CSR) result them remain competitive rather than leave the industry. Next, the high rate of growth display the middle-high competitive situation overall in the industry. Threat of new entrants The threats of new entrants should be low despite of low barriers of entry in the lights of low costs of set-up. The brand equity of JJ is relatively high and it has great impacts in the industry so that a large number of suppliers prefer to sign contracts with it rather than the new entrants that benefit for enhancing suppliers brand and engaging more profits, Lafes Body Care is an example of new entrant who launch a new baby care product line in recent years. In addition to the switching costs for customers, customers are keen on the brand with quality guarantee using for baby or not the less discrepancy of prices. Threat of substitutes Some baby care products from say Pigeon Corporation and Drapolene are suggested by doctors (i.e. responsible to babies), but lack in brand awareness recognized by customers as renowned brands and those products are not easier to buy or package of those products are not portable for customers to bring; compared with them, Johnson Johnson baby care products differ from they could be bought in almost of all supermarkets under the world-wide distribution channels and be convenient to carry about. Hence, threats of substitutes should be low. Power of Buyers There are a lot of alternatives for customers contribute to the high bargaining power of customers, especially for the price-sensitive customers, who are prefer to the high-quality products with the lower costs in the traditional theory research. However, JJs Baby Care products are considered as the essential healthy pharmacy products for baby by an amount of loyal customers. All in all, the bargaining power of customers should be low-to-middle as its healthy baby brand image formed in customers mind around the world, even the adult females prefer to but baby products to care their skins. Power of Suppliers There are thousands of suppliers to provide the materials, goods and services that allow JJ Family of Companies to manufacture products, supply offices and other facilities to service customers around the world. JJ committed to working with small and diverse suppliers in terms of their abilities to support its long-run growth objectives and add value to its business through providing the innovative solutions to their marketing, manufacturing and RD efforts. Even though the various inputs from the suppliers, the competitive situations also exist among suppliers and large amount of substitute inputs contribute to the low power of suppliers. Financial environment Analysis on JJs operation results is essential for it allows its stakeholders to gain an insight on how JJ is performing on the global platform and whether the management strategy employed needs to be consistent or changed according to future market projections. Looking at JJs net sales figures in the last 5 years (Appendix 1), gathered from JJs 2009 annual report, we see a generally consistent growth in its net sales. Though there is a dip in worldwide sales figure of 2.9% ($61.9 billion) from 2008, this can be accounted with JJs spending on research and development ($7 billion) as well as acquisitions and collaborations. Although this will cause a reduction in JJs sales margin, it will benefit the organization in the long-run whereby profits will be reaped upon returns on investment. Currently, JJ is expanding its operations in the BRIC countries (i.e. Brazil, Russia, India, and China) as well as other fast-developing markets. This should be a continued project of JJ for at least the next 3 years to maximize its profits and increase its global market share. This is inline with JJs organizational vision drive superior business results and sustainable competitive advantage. Internal Environment Value Chain JJs corporate vision, to maximise the global power of diversity and inclusion to drive superior business results and sustainable competitive advantage is in line with its corporate objective of profit and growth. Both JJs vision and focus has direct implication on its corporate structure. This is reflected upon the process within JJs value-chain. In terms of JJs organizational structure, Human resource management (HRM) plays a vital role in the direct success of JJ as an organization for it is the people, most valued asset, that contribute to achieving the goals and objectives of JJ. At present, JJ hires experienced and capable leaders to bring the organization to greater heights and JJ does not stop there. JJ provides all top executives in training which include leadership development and management education in fields like finance and marketing. JJ prioritizes on the professional development of every employee for JJ believe that they are capable in developing leaders within the organization by exposing them to diverse fields and giving employees heavier responsibilities to assess their ability. As mentioned above where staff motivation is important, we as consultants believe that JJ should continue to train their employees and appraise the performance of employees in the next three years. This is so that JJ would be able to make better use of their employees capabilities and talents and this will benefit the organization in the long-run when employees are loyal to JJ. Focusing on JJs consumer goods of baby products, the in-bound logistics ties in with operations before linking with outbound logistics, sales marketing and finally, providing businesses and consumers with service. JJs in-bound logistics would include the purchasing of raw materials needed for the manufacturing of baby products and storing the raw materials in various designated warehouses. Operations will then occur whereby factory employees would have to work along a production belt with the help of machines and maintain quality checks as well as bottling of baby products. JJ would then distribute the ready products into containers for shipment, in allocated warehouses or directly to retailers and distributors. To aid JJs employees in convenient dispersal of information to sales staff, they have made use of MultiAid to resolve all marketing resource management needs. This increases JJs operational efficiency and gives the organization a head start on asset management for product ima ge, captured data and distribution to retail trade communities is readily accessible to employees with one click on the computer system. With regards to sales and marketing, JJ advertises by relating consumers with real-life scenario whereby a mother bathes her baby with JJs baby products and having the statement of products for the ones you love. There are two types of service provided by JJ business to business (B2B) and business to consumer (B2C). JJ provides its business partners and suppliers with business opportunities. This means that the degree of success experienced by JJ has direct impact and will benefit companies that do business with JJ. Consumers of JJ are exposed to gathering useful and relevant information when having purchased JJ baby products for JJ has formed a website (i.e.BabyCentre.com) and a online Baby Care Library to increase the closeness in customer interaction. SWOT Analysis Strengths (Internal) Weaknesses (Internal) Abundant financial resources Strong brand name Proprietary technology Respected brand image Wide product lines Economies of scale Committed employees Superior product quality Better marketing skills Good distribution skills Low customization Lack of flexibility Opportunities (External) Threats (External) Opening of foreign markets Rapid market growth Brand switching Demographic shifts Low barriers to entry Economic downturn Introduction of new substitutes products Rival firms adopting new strategies Strengths Johnson Johnson is a well-known healthcare brand which ranks No. 1 within the industry under one decade of its historical development with a wide variety of skincare products and superior product quality. Abundant financial resources are exploited by the RD department to employ the committed staff for creating and even innovating the hygiene products through proprietary technology and build up the respected brand image. Besides, it focus on product leadership excel at product development and professional skills so that it can offer customers the best products in the industry. As the facts show that, JJ expanded internationally around the world, like Asia (Singapore, China) that triggered by the better marketing skills. Additionally, the good world-wide distribution skills due to its global standardization strategy that allow JJ to generate great market shares by cost reduction that come from economies of scale and fast product development what based on stable relationship with local distribution agents and its respected brand image as well as superior product like baby care mainly. Weaknesses Global standardization is the main international business strategy to control cost but this also is its drawback that results in the low customization. In addition to the world-wide product structure, the managers lack of flexibility to face the challenge of changes in local markets. Opportunities In order to bring along the development of local economy, most of countries welcomes the international companies introduce their products to diversify the local economy. The increasing attentions of baby nurturance and its brand image prompt customers to purchase its products and grow rapidly in the global new markets. There is an opportunity to generate more market shares and enhance its brand image in the long-term in the lights of the rise in global demographic population reach to 7 billion that data collected from statistics of 2011, China and India act as the representatives; moreover, the superior product quality of JJ is the critical to attract customers switching from other brands. Threats JJ faces the threats of the low barriers to entry due to the low cost of set-up, and the proprietary product differences will be difficult to protect when the barriers are reduced so that the customers would switch to other brands more possibly. Another threat reflected by the economic downturn, JJ is difficult to manage the exchange rate risk under the global standardization strategy. Most important, JJ would be forced to stay at the passive threat that the customers would be attracted by its competitors and sales would be declined if rivalries adopting the new strategies. Outcome of SWOT Matrix Generally, Johnson Johnson holds strong competitive advantages after compare its pros and cons despite of few disadvantages of global standardization strategy. In another angle, JJ is able to switch the threats to opportunities in the lights of its calculus-based capability and resources. Growth Strategies adopted by Johnson Johnson There are both internal and external environments to be carefully evaluated when planning for a three years growth strategy plan for Johnson Johnson as what happen externally and internally will affect the company. These diagnoses are in reference to the SWOT analysis based on the company resources assets, intellectual property, and people. With careful consideration and by selecting market penetration growth strategy for a three year period, it will help them to gain more market shares through promotion and advertising from their strong marketing teams. Before planned the growth strategies, the firm should generate a lot of information about if the company is selling new, existing or emerging products in a new or existing market. From the diagnosis of the Porter`s model, understanding that the threats of new entrants are low and also credited to the high brand equity of Johnson Johnson, market penetration growth strategy defined by Ansoff is selected in the lights of situation that involves neither new markets nor new products, are forced to grow through this growth strategy. It is a strategy that is designed to give the business a greater percentage of market shares. Market penetration occurs when a company enters/penetrates a market with current products. This type of strategy usually seeks to gain a compet